Lulu: The Application That Can Help Girls Make Smarter Dating Choices

TL;DR: If you’ve ever desired you can evaluate the guys you date, or even the dudes you know who tends to make good dates, like you examine restaurants, subsequently Lulu will make your goals come true. Since first-ever software for ladies, Lulu is bringing the lead-in this industry, assisting ladies generate better matchmaking choices and men come to be better daters.

From Amazon to Yelp, we are in a world where people love to review things. Everyone cannot hold off to share with you their own opinion regarding their latest food or perhaps the finally apartment they lived-in, but what towards most recent man they continued a romantic date with?

Really Lulu is the best socket for performing that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is actually an exclusive social network that gives women the chance to rate the men they date, suggest date-worthy dudes and show personal experiences with millions of various other like-minded women.

It really is like conversing with the best friend

Chong and Schwartz got the concept for Lulu after Chong had a memorable all-girls brunch experience. From switching stories about careers to romantic days celebration plans, she wanted she could bottle that feeling of companionship and put it to great utilize.

In 2013, that eyesight turned into an actuality in the form of Lulu, a place where females feels safe when speaking about their unique love life.

Director of promotion Deborah Singer stated this has been a number of years coming for an app in this way on the market, specifically with recommendations becoming so popular in other areas of life.

“Females nowadays get suggestions about everything in their unique resides… however do not get strategies for one thing as essential as connections and times,” she said. “We think that’s an incredibly essential place for females as well informed and get info [about] so that they can truly create smarter choices for themselves.”

Whether it’s score males they’ve eliminated around with, advocating top-quality dudes for other users or producing buddy associations, Lulu has made a significant effect.

“i do believe we are getting a new details coating toward internet dating space,” Singer mentioned. “Dating is a thing that does not have that details coating, and now we see ourselves as getting considerably more details to that business.”

Lulu stands out off their programs because Chong and Schwartz, together with everyone regarding group, let their own characters shine through, giving down that feeling of talking with a very good gf.

Per Singer, Lulu is especially prominent among school ladies, who are in a matchmaking atmosphere and therefore are shopping for female friends to attend for referrals about the dudes they truly are satisfying on university.

Lulu in addition places the privacy and protection of its members first. The application uses fb to verify gender, age (nobody under 17 is actually permitted to join) and buddies circles.

But try not to consider boys are not permitted inside girls club

In might, Lulu allowed guys to start out using the app if they were interested in getting reviewed.

Male users can see their particular overall score and which hashtags women are making use of to describe them, like “#AlwaysHappy” or “#WearsEdHardy.”

Nevertheless they also can access information that presents exactly how females rank them on qualities such as laughter, kissing skills plus.

Lulu’s editorial team also provides guys skilled articles offering online dating advice for the certain specific areas they need enhancement in.

Females may also ask the men their particular viewpoints on multiple subject areas, such as anal sex or creating a commitment.

Up until now significantly more than one million guys have actually joined, with an average overview getting a seven, and a few also check the software 3 x each day.

“We noticed there had been a proper appetite from guys to kind of get analytics by what ladies happened to be stating about them,” Singer mentioned. “our very own objective would be to really help dudes improve. Exactly like you would utilize Bing Analytics in your website to improve it, this might be form of Google Analytics for guys.”

Creating a safe, good planet for all

Unlike websites like Yelp or TripAdvisor, Lulu cannot enable females to write open remarks in their critiques.

Women can be offered multiple-choice possibilities when evaluating the men and various other women can agree or differ using analysis, which Singer stated encourages a confident environment but additionally helps to keep user reviews from being unnecessarily mean.

“We’re rating folks – we’re rating dudes. We know this particular is actually a sensitive and provocative thing to-be carrying out, so we have to do it in a thoughtful method plus in a constructive way,” she stated. “We heard through the very start from girls they failed to want to be a part of one thing mean, so we decided this format would maintain that atmosphere.”

Lulu uses that same style someday when broadening with other popular verticals like charm, vacation or business.

“we need to choose somewhere in which ladies are coming to Lulu and it is type their major place to go for acquiring info from other ladies,” Singer mentioned. “we are really centered on the product and continuing to build how to assist females discuss a lot more and acquire guidelines.”

If you’re prepared to release your girl talk, get Lulu (free of charge!) in the application Store or Bing Enjoy.

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